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T-Series Join Hands with Hungama Digital Media to Distribute Reliance Big Music Content
11 Dec 2009
Reliance Big Entertainment has entered into a strategic alliance with Music Company T-Series and Hungama Digital Media Entertainment wherein all three companies will co-own the current and future music catalogue of both Reliance Big Entertainment and Reliance Big Music.
The music will be exclusively distributed by T-Series on all platforms in all formats, including physical formats, radio and television, mobile and digital formats, across the globe.
On the mobile and digital distribution front, T-Series through Hungama Digital Media will be providing the digital footprint for Reliance Big Music’s catalogue across telecom companies, internet, IPTV and mobile networks. The distribution will also cover internet portals which include Hungama.com and other online and mobile networks globally.
Reliance Big Music’s catalogue consists of albums such as Cash, Johnny Gaddar, Rock On and Luck By Chance and singers like Rahat Fateh Ali Khan, A R Rahman, Adnan Sami and Alka Yagnik.
T-Series association with Big Music will have great significance to the entire music industry. From physical distribution models to opportunities for radio and TV publishing and digital formats, this alliance gives them an opportunity to explore different domains of revenue generation and reach that will be mutually beneficial for all partners in this process.
Tags
reliance, tseries, hungama digital media, music
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