SanDisk Unveils Memory Card Based Music Player


08 Jan 2009



SanDisk Corp unveiled a portable digital music system based on memory cards preloaded with songs, signalling a shift in its strategy to compete against the iPod.

SanDisk announced the Sansa slotRadio player and companion line of slotRadio music cards. The music system is designed for the casual music consumer and consists of a modest-looking player - square and about as think as deck of card - that comes bundled with a fingernail-sized memory card.

The card holds 1,000 mostly classic tunes picked from Billboard magazine charts and arranged into playlists according to genre. The player and card will sell for about $100, additional cards, which may be introduced around specific genres, themes or artists and will sell for about $40.


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